Kartra, WebinarJam & EverWebinar Advanced Guide 2026

Quick Verdict:

Three products, three separate subscriptions, three different billing logics. Kartra runs the funnel and starts at $59 a month. WebinarJam runs the live room and starts at $49 a month. EverWebinar turns a recording into an evergreen asset and costs $199 a month, or $99 a month if you commit for a year. Every figure here was read from the vendors’ own pricing pages on 14 October 2026.

Disclosure: Stack99 earns a commission if you buy through links on this page. It costs you nothing extra and never changes our assessment.

Buy all three at their entry tiers on monthly billing and you are at $307 a month before you have sold anything. This guide is about spending that budget in the right order.

The short version for anyone who already knows the products: Kartra Growth is the cheapest tier per contact, EverWebinar’s annual commitment cuts its price in half rather than the usual 15 to 20 percent, and WebinarJam’s real constraint is session duration rather than audience size. To review the stack while you read, start with Kartra here.

What Each Product Is For :

Kartra sits at the centre. It carries landing pages and websites, courses and memberships, email and SMS, checkouts, affiliate management, calendars, help desks, forms and funnel analytics. Its tiers are sold on contacts rather than features: 500 on Essentials, 2,500 on Starter, 12,500 on Growth and 25,000 on Professional.

WebinarJam is the live presentation layer, and it is sold on room size. Starter seats 100 attendees with one host and a one hour ceiling. Basic seats 500 with two hosts and two hours. Professional seats 2,000 with four hosts and three hours. Enterprise seats 5,000 with six hosts and four hours. Every tier includes unlimited webinars, live chat, polls and surveys, an on-screen whiteboard, video injections, broadcast to Facebook and YouTube, and a panic button.

EverWebinar handles everything after the live date: automated, hybrid and just-in-time sessions, simulated live experiences, scheduling filters, notifications, polls, surveys and A/B testing. One price covers it, with no attendee ladder published at all.

Those three sales models matter more than the feature lists. You scale Kartra by audience size, WebinarJam by room size, and EverWebinar not at all.

Where The Stack Fits Best :

This stack earns its cost when the webinar is a sales mechanism rather than an event. A course launch, a coaching funnel, a paid workshop or a recurring demo all qualify. A quarterly all-hands does not.

Work out where you sit by dividing price into capacity. Kartra Essentials costs $59 for 500 contacts, which is 11.8 cents per contact per month. Starter brings that to 4.76 cents. Growth drops it to 1.83 cents. Professional rises back to 2.20 cents, because $549 buys only twice the contacts of a $229 plan.

Growth is therefore the efficiency point of the whole ladder, and the jump above it is a 20 percent premium per contact. Anyone approaching 12,500 contacts should plan for that cliff rather than discover it.

One more constraint shapes the fit. Essentials allows a single membership or course and 10,000 emails a month. Starter removes both limits, giving unlimited email and SMS, unlimited pages, unlimited products and unlimited courses, plus five team members. The step from Essentials to Starter is $60 a month and it unlocks more than any later step does.

If you want the stack to behave like a funnel instead of a calendar invite, start with Kartra here.

Advanced Automation Workflows:

The reason to run all three together is that a lead can travel from registration to live event to replay to follow-up without anyone touching it.

1. A Kartra page captures the registration and tags the lead.
2. WebinarJam owns the live room, the reminders and the on-screen offer.
3. Attendance or absence writes back as a tag.
4. Kartra automations branch the follow-up on that tag.
5. EverWebinar republishes the session so new leads enter the same loop.

Step three is where the tier choice bites. Kartra’s pricing page lists automated lead tagging and dynamic marketing based on subscriber actions as a Growth feature. On Essentials and Starter you can still send sequences, though the branching that makes this loop worth building sits on the $229 tier.

Team size constrains it too. Essentials carries no listed team seats, Starter allows five and Growth allows ten. A launch with a separate copywriter, designer and support person consumes those seats quickly.

Treat the automation layer as the real reason to buy Growth. The extra 10,000 contacts are the headline; the branching is the purchase. To check the current tier features yourself, open the Kartra plans here.

Webinar Production And Replay :

WebinarJam’s ladder reads as an attendee ladder and behaves as a duration ladder. Both ceilings move together, and the one that catches people out is the clock.

• Starter: 100 attendees, 1 host, 1 hour maximum, $49 a month, or $39 billed annually.
• Basic: 500 attendees, 2 hosts, 2 hours maximum, $99 a month, or $79 billed annually. Marked Most Popular.
• Professional: 2,000 attendees, 4 hosts, 3 hours maximum, $299 a month, or $229 billed annually.
• Enterprise: 5,000 attendees, 6 hosts, 4 hours maximum, $499 a month, or $379 billed annually.

A sixty minute hard stop on Starter rules out most launch webinars, which routinely run ninety minutes once questions start. Presenters who expect eighty people and a long Q and A need Basic for the clock, not for the seats.

Cost per attendee slot falls cleanly as you climb: 49 cents on Starter, 19.8 cents on Basic, 15 cents on Professional and 10 cents on Enterprise. That is the opposite of Kartra’s shape, where the top tier is worse value per unit than the one below it.

EverWebinar covers the afterlife. Its own page describes a recorded presentation running automatically while you or a colleague answers in the chat, with prewritten messages available when nobody can attend. Building an event that keeps converting after the live date? Then start with Kartra here and map the WebinarJam to EverWebinar handoff before you launch.

Integrations And API Thinking :

Kartra’s commercial argument is consolidation. Pages, email, checkout, membership, affiliate tracking, calendars and help desk live inside one account, so the integrations you would otherwise maintain between four vendors stop existing.

Custom domains are the detail to watch, because they decide how many brands or properties the account can serve. Growth lists three. Professional lists five. Neither Essentials nor Starter lists any, which matters if you run client work or several offers under separate names.

EverWebinar connects to Kartra directly, which is the join that makes the loop above possible. We did not independently test that connector, and no public page we could reach documents its field mapping or refresh behaviour.

The rule for advanced users is to decide where your source of truth lives before wiring anything. Keep contacts and tags in Kartra, let the webinar tools own attendance data only, and push that attendance back as tags. Running the same segmentation in two systems is how these stacks become unmaintainable.

Performance Optimization :

Optimising this stack means matching each ceiling to the number you actually hit, rather than the number you hope for.

Registration volume and attendance volume are different figures, and WebinarJam is billed on the second. A webinar that converts 40 percent of registrants can take 1,200 registrations into a 500 seat Basic room without trouble. Buying Professional for 2,000 seats because 2,000 people registered wastes $200 a month.

Kartra bills on stored contacts, which only ever rise. Essentials holds 500, so a single successful webinar can exhaust the entry tier in one afternoon. Teams running paid acquisition should assume they will pass 2,500 within a campaign or two and price Starter in from the beginning.

Session length is the cheapest thing to optimise, because it costs nothing to shorten a presentation. Fitting a launch into the two hours Basic allows saves $200 a month against Professional, which is $2,400 a year for the discipline of ending on time.

Straight from EverWebinar’s official pricing page · re-verified 14 Oct 2026

Expert Workflow Example :

Here is a concrete configuration with its yearly bill attached. A course creator with 9,000 contacts runs a live launch twice a year and keeps an evergreen funnel running between launches.

• The Growth tier, chosen for 12,500 contacts, automated tagging, three custom domains and ten team seats. $189 a month billed annually, so $2,268 a year.
• WebinarJam Basic, chosen for the two hour ceiling rather than the 500 seats. $79 a month billed annually, so $948 a year.
• EverWebinar on annual billing at $99 a month, charged as $1,188 once a year.

That stack costs $4,404 a year. The identical configuration on monthly billing costs $229 plus $99 plus $199, which is $527 a month and $6,324 a year. Committing annually saves $1,920, or 30.4 percent of the monthly-billed total.

Now trim it. Drop EverWebinar and run live launches only, and the yearly bill falls to $3,216. Drop to Kartra Starter as well, accepting 2,500 contacts, and you are at $2,136. The evergreen layer is the single most expensive optional component in the stack, costing more per year than WebinarJam Basic does.

Pricing Decision Map :

Every published figure across the three products, read 14 October 2026.

Kartra advertises savings of up to 22 percent for yearly billing. That figure is accurate only at the top. Essentials saves 11.9 percent, Starter 16.8 percent, Growth 17.5 percent and Professional 21.9 percent. Buyers on the lower tiers get roughly half the advertised benefit.

WebinarJam is more consistent: $120, $240, $840 and $1,440 saved per year across the four tiers, each one exactly twelve times the monthly difference. Nothing is hidden in that arithmetic.

EverWebinar is the outlier worth planning around. Monthly costs $199 and annual costs $99, a 50 percent reduction rather than the 12 to 22 percent the other two offer. Over two years the rate falls to $79, a 60 percent reduction against monthly. Few vendors discount that steeply, and it tells you how much EverWebinar wants the commitment.

What To Watch Before You Buy :

Five things deserve attention before any card is entered.

• The EverWebinar dollar trial converts automatically. Its own page states that $199 a month follows unless you cancel before the trial ends, so the cheap entry is a fourteen day window rather than a cheap plan.
• Annual EverWebinar is charged in full on day one. The $99 a month rate appears as $1,188 taken immediately, and the two year rate as $1,896.
• Kartra contacts accumulate and do not reset. Unlike email sends, a contact ceiling is a lifetime count unless you prune the list yourself.
• WebinarJam session duration is capped on every tier, including Enterprise at four hours. Multi-day events need several sessions.
• An earlier version of this guide repeated a claim that Kartra Growth includes webinars for 300 guests. That figure does not appear on Kartra’s pricing page as published on 14 October 2026, so it has been removed rather than carried forward. Confirm any webinar allowance inside Kartra directly with the vendor.

Our review of the Kartra stack covers the day-to-day experience, and the top features breakdown goes deeper on what each product does.

Verdict :

Buy this stack when the webinar is the sales engine and the follow-up matters more than the broadcast. Growth at $189 a month annually is the tier most serious operators land on, because the automated tagging and the 1.83 cents per contact are both better than anything above or below it.

Add WebinarJam at the tier your session length demands, not the tier your registration count suggests. Add EverWebinar last, once a live webinar has proved it converts, and only on annual billing where the rate halves.

If that is the job, start with Kartra here and compare the live webinar and evergreen layers against the launch volume you actually expect.

FAQ :

What is the difference between WebinarJam and EverWebinar?

WebinarJam runs live, interactive sessions and is priced by room size from $49 to $499 a month. EverWebinar replays recorded sessions on a schedule and charges one price, $199 a month or $99 on annual billing.

How much does the whole stack cost?

At entry tiers on monthly billing, $59 plus $49 plus $199 comes to $307 a month. A realistic working configuration of Kartra Growth, WebinarJam Basic and annual EverWebinar costs $4,404 a year.

Does Kartra include webinars?

Kartra’s own navigation lists webinars among its features. The pricing page as published on 14 October 2026 does not state a guest allowance for any tier, so ask the vendor what the limit is before relying on it instead of WebinarJam.

Which Kartra tier is the best value?

Growth, on a cost per contact basis. It works out at 1.83 cents per contact per month against 4.76 on Starter and 2.20 on Professional, and it is the first tier with automated tagging.

Is the EverWebinar trial really a dollar?

Yes, for fourteen days. EverWebinar states that $199 a month begins unless you cancel before the trial ends, so set a reminder on day twelve.

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